Boost your e-commerce & dropshipping business with video advertising

E-commerce has taken the world by storm. Every year, e-commerce sales are growing in a staggering way, and it is estimated that this year retail e-commerce sales worldwide will exceed the $5 trillion mark (eMarketer). With such rapid growth, it’s no wonder that competition is also increasing at an exponential rate. As a result, merchants […]

How to decrease your cost-per-lead using DCO in 3 Steps

We’ve reached a point in advertising where the power truly belongs to the online user. With easy access to virtually anything online, consumers have total control to research and compare multiple products and services alike online before reaching a purchase decision. 63% of respondents are highly annoyed by the way brands continue to rely on […]

How to drive marketing results with online advertising in 5 Steps

You want to promote your business, brand, company, or maybe even yourself as a public figure; but where do you start? How can you get your name out there on the web to grow your brand? By now, you’re probably aware of the terms “online marketing” and “online advertising,” but what’s the difference between the […]

3 Tips to Stand Out on Black Friday and Boost Q4 Sales

The busiest time of the year has arrived. With Christmas, let alone Black Friday weekend just around the corner, this phenomenon has taken over globally. According to JungleScount, out of the world’s 195 countries, an estimated 50-60% “celebrate” Black Friday in some form or another. Even more, Adobe Analytics reported that consumers in the US […]

How to Grow Brand Awareness in 5 Steps

Apple. Nike. BMW. McDonald’s. Louis Vuitton. These are all household names that the world recognizes. Consumers know their logo, products and mostly associate a specific feeling with those brands- why? Aside from their outstanding products and innovation, these brands arguably have implemented a strong brand strategy and communication, yielding a loyal following of consumers who […]