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Connect with your target audience, using our effective native advertising solutions for both desktop and mobile devices.

When it comes to native advertising and content distribution, plista offers advertisers various effective and compelling ad options that are suitable for both brand and performance marketing. Reach your marketing goals easily and efficiently: + Increase brand awareness + Boost user engagement & brand interaction + Generate leads & conversions + Strengthen customer loyalty & brand trust

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A single source handles all your needs

Sustainable impact

Reach out and captivate your target audiences along the entire sales funnel to grow your business and build long-term customer relationships.

Precise targeting

Our user-individual delivery allows you to distribute your advertising message to your audience with high success rates and low scattering losses.

Wide reach

Approach users across all channels and devices on thousands of premium publishers and take advantage of high-quality traffic.

Our solutions for Advertisers

plista's broad advertiser portfolio is the ideal one-stop service for your individual needs. With our appealing native formats, you can set up cross-channel campaigns with little organizational effort and address your target groups precisely via desktop, tablet or smartphone.

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Native Recommendation Formats

Create high-reaching campaigns with outstanding performance by placing branded content, as well as text-image, video or audio ads in the right editorial environment. Appearing between editorial article recommendations, these ads do not disrupt the natural flow of reading. Benefits include: + High user acceptance and positive brand perception + Conscious ad consumption and no banner blindness + Increased brand awareness, lead generation and high-quality traffic

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Native In-Read & In-Feed Formats

Placed within the natural flow of reading, our In-Read & In-Feed formats fit perfectly into the surrounding editorial content and help you place videos and text-image ads in a way that garners maximum attention and results in high user acceptance. Reach out to users that are interested in your brand and increase the impact of your advertising message. Benefits include: + Great user engagement + High view rates + Non-disruptive formats that promote positive brand perception

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High Impact Formats

Put your brand in the spotlight with plista’s High Impact Ads. Their unconventional design immediately invites users' attention. For maximum information density, you can also embed a video to be activated on mouseover, making these ads even more interactive. Benefits include: + Eye-catching, customized design for a truly striking ad experience + Strong brand interaction + User-friendly format that promotes high awareness

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Looking for tailor-made ad solutions? If so, check out plista's Mobile Smart Media Ads, specially designed to let you create unique interactive mobile campaigns. Or place and promote advertorials on thousands of premium websites across the plista publisher network with plista's Native Advertorial. Benefits include: + Full attention for your products + Sustainable branding effect and strong user involvement + Customized creation for maximum user engagement

Direct Booking

With plista's Direct Booking tool, you can create your own advertising campaign in just a few easy steps.

Native Recommendation Ads

With Native Recommendation Ads, you can create top-performing, high-reach online and mobile campaigns. Based on users’ reading and clicking behavior, these ads appear in conjunction with editorial article recommendations and do not disturb the natural flow of reading.

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Native Content Distribution

Native content distribution helps you place your branded content (such as advertorials, blog articles, videos, infographics, etc.) on thousands of premium news and special interest websites in order to reach even more users.

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Native Outstream Ads

plista’s Native Outstream Ads help you place videos right within users’ natural flow of reading for maximum attention. As a user-initiated format, videos expand between the paragraphs of an article only when users scroll down.

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How does plista work for you?

If you want to reach your target group, it's essential to address the right user in the right situation and in the right manner. Check out our video to learn more about how plista can help you master this challenge.


Direct Booking

Create your own winning advertising campaign with plista today.